How to Get More Website Visitors

How to Get More Website Visitors

Testimonial

Growth Hacking With Digital Marketing | Google & LinkedIn

What Is Ambition In Life?

Personal Branding With Video - How To Tips & Strategies

Personal Branding With Video - How To Tips & Strategies

Personal & Organizational Efficiency

Mindset for Business Success

Mindset for Business Success

Newsjacking Example 2018: Nike, Kaepernick & Their Competition

Las Vegas Personal Development

Las Vegas Personal Development 

Self-Development or personal development is the result of taking steps to improve yourself. There is no single area of focus. In fact, the process of personal self-development is very personal. Each of us must evaluate ourselves, either with or without the help of a professional, and then use that evaluation to decide where we need to make improvements. Engaging in personal development helps us to improve soft skills such as:

• Being a good listener
• Having more empathy towards others
• Becoming more efficient
• Learning to feel more confident
• Becoming more focused and organized
• Setting goals – personal and professional – for ourselves.

Somebody who is struggling with the self-improvement process may wonder if it is worth it. They may wonder if they are wasting all of the emotional energy that it takes to successfully use self-development techniques. The answers to these this questions is that yes, it is absolutely worth it, and no it is not a waste of emotional energy. A high level of self-development can make a huge difference when it comes to obtaining success on the job and in other areas of life.

Cash Flow & Business

Nothing impacts the cash flow like promotion. Moreover, nothing is more inspiring to you as a business owner or entrepreneur than getting new clients and increasing sales.

According to a U.S. Bank study 82% of businesses that fail do so because of cash flow problems. 40% of small businesses are profitable, 30% break even and 30% are continually losing money. Well over half of existing small businesses are well on their way to eventual failure.

Add to this problem that borrowing more money for most is not an option, nor is generating investor dollars a rapid and sustainable solution for the majority of small business. This leaves promotion as their only practical solution.

The BIG question you need to answer immediately is, “How do I effectively promote so as to increase my cash flow within my current budget?

The cash flow you seek must come from some inexhaustible resource. And that very resource is customers. New ones and existing ones.

You must get new customers while always retaining the old. New ones are like silver, existing ones are pure gold. When you master promoting to both so as to generate sales, you increase your cash flow.

Every problem in the world is solved by promotion.

Think about it.

You need more money and better cash flow in business? Then you need to promote yourself, your product, or your service more effectively.

Can’t get funding for something needed? Promote the hell out of it.

CASH FLOW solves problems.

And you can’t get cash flow without effective and continual promotion.

Fact.

Every business needs promotion to grow and stay profitable.

It’s not just a one-time thing. Your promotion must be continued and rolling 24/7.

Three Steps To Effective Promotion

1. Stand out as the trusted leader. (Branding)
2. Attract so much attention, thus creating massive opportunities and leads. (Marketing)
3. Systems are in place to convert leads into customers. (Sales)

These three disciplines and practices must work in tandem to create the consistent, viable cash flow you demand.

For most small businesses increasing sales is the most proactive and positive path to increasing their cash flow. But unfortunately, but too many dig themselves deeper into debt while struggling on figuring out how to increase their sales.

I saw this first hand, thirty-four years ago. My parents took out a second mortgage on their house to start a business that they were ill-prepared for. But with big dreams, they risked everything and then eventually lost it all.

Their problem: Going into debt for a business they did not know how to promote and make profitable.

The dream seemed bigger than the reality of how to promote their business. Dreams are important, but in business your dream needs to be built upon practical know-how and proven systems in the areas of promotion (i.e., branding, marketing and sales).

The Core Problem

Branding, marketing and sales has radically changed in this very decade. Additionally, 51 percent of owners of small businesses are 50-88 years old, and they know that they are completely in the dark on new, emerging promotional platforms and strategies.

Branding, marketing, and even sales has elevated to a new standard. They are moving faster and broader, built upon complex platforms. Video marketing, digital advertising, and even basic social media skills are overwhelming to most business owners.

The Obvious, But Not-So-Easy Solution

One must learn enough to know how to build a team of personnel, either as partners, employees or outside contractors, to help deploy one’s effective promotional strategy.