10 EFFECTIVE ACTIONS
- Announce your new blog to your entire email list, including a link to your blog.
- Add your blog’s URL to your email signature. Every time you send an email you are potentially driving traffic to your blog.
- Share your blog’s URL (www.yourealestatesite.blogspot.com) to your Facebook followers several times over the next two weeks. Every time that you add a new blog post or video, share this content on Facebook.
- Share your blog’s URL to your Twitter followers several times over the next two weeks. Ensure that you had hashtags of two targeted cities. Every time that you add a new blog post or video, share this on Twitter.
- Share your blog’s URL to your Google+ followers several times over the next two weeks. Ensure that you had hashtags of two targeted cities. Every time that you add a new blog post or video, share this on Google+.
- Share your blog’s URL to your LinkedIn followers several times over the next two weeks. Every time that you add a new blog post, share this on LinkedIn.
- Add the URL of your new blog to your Yelp page.
- Now ask your connections to share your content (website, blog posts, videos, etc.) that you are posting on social media. Have a call to action such as, “Please share my post with your friends and family” or for Twitter, “Please Retweet.”
- Place your blog’s web address on your business cards and other promotional materials. Hand these out to prospects, marketing partners, local businesses, and at open houses.
- Ask local businesses and friends to link to to your blog from their website. Even a handful of links from other business’ websites can have a big impact on your local search rankings.
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